Your brand, on my bike.
Your logo on the Factor ONE SpongeBob Edition. Every amateur cyclist’s wet dream.
From $50 · only 22 spots · 12 months on the bike
$2,698 raised
goal $14,999
2 of 22 spots are claimed. Once a spot is paid for, it’s gone.
Down tube$3,599
Your logo, printed right here for 12 months. Gone the moment someone pays.
See details
Seat tube$1,449
Your logo, printed right here for 12 months. Gone the moment someone pays.
See detailsBar end plugs$92
Your logo, printed right here for 12 months. Gone the moment someone pays.
See detailsFront wheel$399
Your logo, printed right here for 12 months. Gone the moment someone pays.
See detailsUnder the saddle$75
Your logo, printed right here for 12 months. Gone the moment someone pays.
See detailsRear derailleur$100
Your logo, printed right here for 12 months. Gone the moment someone pays.
See details
Down tube$3,599
Your logo, printed right here for 12 months. Gone the moment someone pays.
See details
Bar end plugs$92
Your logo, printed right here for 12 months. Gone the moment someone pays.
See detailsUnder the saddle$75
Your logo, printed right here for 12 months. Gone the moment someone pays.
See detailsThe front end$299
Your logo, printed right here for 12 months. Gone the moment someone pays.
See detailsSelect a marker to claim. Gray means already claimed; small dots are wheel spots.
How it works
Three steps between you and rolling brand awareness.
- 01 Claim a spot
- Pick one of the 22 placements below and pay its fixed price through Stripe Checkout. First come, first served — once a spot is paid for, it’s off the market for good.
- 02 I buy the bike
- Every dollar goes straight to the shop. The prices add up to exactly $14,999 — the sticker price — so the moment the last spot sells, the bike is funded.
- 03 Your logo rides
- A professional wrapper applies your die-cut vinyl logo to your spot, and you get a linked listing on this page. Minimum 12 months on the frame.
The spots
Twenty-two placements. One very pink bicycle.
Factor, SRAM, and Continental got their logos on for free by building the thing. Everyone else pays. Numbers match the markers on the bike above.
| # | Spot | Size | Sponsor | Price | Action |
|---|---|---|---|---|---|
| 1 |
Down tube The billboard. Both sides of the biggest tube on the frame. |
L | — | $3,599 | — |
| 2 |
Top tube Sold Seen every time I look down and suffer. |
L | before |
$2,199 | — |
| 3 |
Seat tube Prime real estate right above the crank. |
M | — | $1,449 | |
| 4 |
Fork legs Both legs, right next to Patrick himself. |
M | — | $1,199 | |
| 5 |
Seat stays The view everyone gets while sitting on my wheel. |
M | — | $899 | |
| 6 |
Head tube First part of the bike to cross every finish line. |
S | — | $749 | |
| 7 |
Seat post Sold Tall, proud, directly under the saddle. |
S | Axiom | $499 | — |
| 8 |
Bar end plugs Two tiny circles, priced so the prices sum to exactly $14,999. |
S | — | $92 | |
| 9 |
Front wheel ×5 Five rim decals around the front Black Inc 62. |
M | — | $399 / spot | |
| 10 |
Rear wheel ×5 Five rim decals, drafted by everyone on my wheel. |
M | — | $399 / spot | |
| 11 |
Valve caps Two rotating dots of brand presence, sold as a pair. |
S | — | $50 | |
| 12 |
Under the saddle Mechanics, curious cats, and anyone I crash in front of. |
S | — | $75 | |
| 13 |
Rear derailleur The most hypnotic moving part on the whole bike. |
S | — | $100 | |
| 14 |
The front end The head tube, facing traffic. Marked on the angle photo below. |
M | — | $299 |
The bike
Factor ONE, Patrick Star edition.
A limited SpongeBob SquarePants collaboration between Factor and Mighty Jaxx, raced at the Tour de France Femmes. It is aggressively pink, completely serious race equipment, and the only billboard in Poland with a power meter.
- Frame
- Factor ONE, Bayonet fork with chin fairing
- Groupset
- SRAM RED AXS with power meter
- Wheels
- Black Inc 62
- Tires
- Continental Grand Prix 5000 S TR
- Finish
- Mighty Jaxx XXRAY Patrick Star, pink to purple
- Price
- $14,999, non-negotiable, I checked
The front end$299
Your logo, printed right here for 12 months. Gone the moment someone pays.
See detailsSpot 14 lives on this side of the bike.
Full disclosure
Everyone knows I love bikes.
A Factor has always been the dream. In the amateur peloton it’s a genuine rarity — the kind of bike that makes people roll up at a red light and start asking questions. Your logo will be right there for the interrogation.
And yes, technically I could buy it myself. But I’m a sensible adult, and sensible adults don’t spend $14,999 on a bicycle. They build a website and let eighteen brands do it instead.
The media plan
Where your logo actually goes.
I can’t promise you impressions, clicks, or ROI. I can promise the bike goes where I go, and I go a lot of places.
- planned in the first 12 months
- 8,000 km
- rides a week, rain counts double
- 5
- of café stops photographed
- 100%
- other bikes this pink in my city
- 0
FAQ
Questions a reasonable person would ask.
- Is this serious?
- Completely. The bike is real, the prices are real, and the invoice you get will be extremely real. The only fictional thing here is the idea that a carbon frame isn’t premium ad inventory.
- What exactly do I get?
- A professionally applied die-cut vinyl logo on your spot for at least 12 months, a linked listing on this page for as long as it exists, and my genuine gratitude every single time I clip in.
- What if the bike never gets fully funded?
- You pay at checkout, so this part matters: if every spot isn’t claimed within 90 days, every payment is refunded in full and I go back to quietly refreshing the product page. The moment the last spot sells, the bike gets bought.
- Can I put anything on the bike?
- I keep final say on what goes on the frame. If your logo would embarrass me at a group ride, in front of my mother, or in a police report, it’s a no.
- Can someone outbid me?
- No. This isn’t an auction — the price on the card is the price. Pay it and the spot is yours for the full 12 months; everyone who hesitates gets a very pink Sold badge instead.
- How do I pay?
- Stripe Checkout — card, Apple Pay, or Google Pay. You get a real receipt, and I never see your card number. After paying, reply to the receipt email with your logo as an SVG or PNG and it goes to print after a quick fit check.
- Why is it so expensive?
- The bike is $14,999 and the prices add up to exactly that. I take zero margin. This is the rare advertising deal where 100% of your spend becomes one specific bicycle.
- Can I just give you money without a logo?
- Yes. That’s called being a legend, and legends get a thank-you listing on this page and first refusal on the next bike. Email me.
Twenty spots are still open. For now.
Somewhere out there are two marketing managers who both want the seat tube. Only the faster one gets it.